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Marketing

How Big-Budget Movies Flop

Despite the recent box-office failures of Exodus, Ben-Hur, and Gods Of Egypt, studios continue to fund big-budget movies they hope will achieve blockbuster success. The Onion provides a step-by-step breakdown of how one of these movies becomes a flop:

Cover Letter Specifically Tailored To Company Even Sadder Than Generic Ones

BEDMINSTER, NJ—Wincing noticeably as they read the applicant’s claim that he has “always wanted to work for the leading midsize pharmaceutical advertising and brand strategy group in the tri-state area,” sources at Percepta Healthcare Communications confirmed Tuesday that a cover letter specifically tailored to their company was much sadder than any of the generic ones they had received for a recently posted job opening.

Woman Stalked Across 8 Websites By Obsessed Shoe Advertisement

LAWRENCEVILLE, GA—Expressing her growing unease at repeatedly spotting the same picture and text lurking in the corners of her favorite webpages, local woman Laura Spelman confirmed Monday that she has been stalked across eight different sites by an obsessed Nine West shoe advertisement.

Departing Employee Not Quite Important Enough For Send-Off

ATLANTA—Noting the distinct lack of fanfare surrounding his departure last Friday, employees at Empire Marketing Solutions concluded that sales associate Brent Wheeler was not quite important enough to warrant a formal send-off on his last day of work.

Ad For Drummer Personally Attacks Old Drummer

WENATCHEE, WA—While announcing the group’s search for a new drummer, an ad posted in a music shop Wednesday by local post-hardcore band Machu Picchu appeared to attack both the character and abilities of its last drummer.
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Marketing

Area Man’s Opinion Hasn’t Been Taken Seriously By Anyone In Over A Decade

KNOXVILLE, TN—Sources close to marketing director Paul Himes confirmed Tuesday that no one has taken any of the 44-year-old’s opinions seriously for over 10 years, explaining that his viewpoints have no influence whatsoever on others and that they are disregarded the instant they are expressed. “Any opinion that comes out of Paul’s mouth, no matter how passionately held it may be, is immediately derided, talked over, or ignored, and not a single thought of his has factored seriously into any sort of decision or discussion that I can remember,” said Himes’ supervisor, Susan Grady, who confirmed that although Himes’s family, friends, and coworkers occasionally nod their heads, say “yeah, Paul,” and feign interest by making eye contact when he speaks, not a single one of them has earnestly considered his views since 2002. “Sure, I pretend to pay attention whenever he talks to me, but honestly I think everyone has learned to tune him out at this point.” Himes was not asked to comment.

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Woman Stalked Across 8 Websites By Obsessed Shoe Advertisement

LAWRENCEVILLE, GA—Expressing her growing unease at repeatedly spotting the same picture and text lurking in the corners of her favorite webpages, local woman Laura Spelman confirmed Monday that she has been stalked across eight different sites by an obsessed Nine West shoe advertisement.

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