adBlockCheck

HMO Targets Blacks with 'Rapping Good' Health Campaign

Top Headlines

Recent News

Voyager Probe Badly Damaged After Smashing Into End Of Universe

PASADENA, CA—Confirming that several components had broken off the craft and that most of its scientific instruments were no longer operational, officials from NASA’s Jet Propulsion Laboratory announced that Voyager 1, the pioneering space probe launched in 1977, had been severely damaged Thursday after crashing into the end of the universe.

Leaked Documents Reveal Studio Executives Knew About ‘Gods Of Egypt’ Before It Released Onto Public

SANTA MONICA, CA—Suggesting that the disastrous events of three months ago could have been averted, federal investigators stated Wednesday that a trove of leaked documents confirmed high-ranking studio executives had full knowledge of Gods Of Egypt long before the film was released onto unsuspecting Americans.Investigators described those who allowed such a screenplay to be carried out as “extremely sick and heartless individuals.”

Books Vs. E-Readers

Though e-readers have increasingly supplanted books in the digital age, many bibliophiles defend the importance of physical texts. Here is a side-by-side comparison of physical books and e-books

The Arguments For And Against Bernie Sanders Staying In The Race

Bernie Sanders is ramping up his efforts in the presidential race despite long odds, while sharpening his criticisms of a Democratic Party increasingly focused on the general election with Hillary Clinton as their presumptive nominee. Here are the arguments for and against Sanders staying in the race

Report: Nobody Fucking Cares

NEW YORK—According to a brief but conclusive report released Monday, nobody fucking cares. “Doesn’t fucking matter,” read the report in part, which went on to inform readers that no one gives two shits, so fuck it.

Mom Sleeps In Past Sunrise

WOBURN, MA―Noting that she had somehow managed to sleep through both the dawn chorus of birds and her neighborhood’s early morning garbage pickup, 53-year-old local mother Laura Maloney confirmed that she did not awaken Monday until after the sun had risen.
End Of Section
  • More News
Up Next

HMO Targets Blacks with 'Rapping Good' Health Campaign

MINNEAPOLIS, MN—Advertising executives say they have hit upon an ingenious new way to target blacks: Mount a campaign that co-opts their own language and musical style. “Many blacks enjoy ‘rapping’ music,” said Briggs & Adams Advertising president Sherman Roe, who developed the campaign for HospCare HMO. “And what better way to tap into their market than by ‘rapping’ good health to them?” Roe’s campaign employs the use of a black teenager doing a “rap” for good health. Billboards of the campaign have been put up in black neighborhoods, and radio and TV ads have aired on black-oriented stations in the area. Roe predicts area blacks will, as a result, be “‘rapping’ happy with their HMO service.”

Sign up For The Onion's Newsletter

Give your spam filter something to do.

X Close