Cereal Box Characters Lure Children In With Their Eyes

American VoicesOpinion ISSUE 50•13 Apr 4, 2014

According to new research, the cartoon “spokescharacters” on cereal boxes are purposefully drawn with their stares angled downward to make eye contact with young children, which researchers say raises the trust level between kids and the cartoons. What do you think?

  • “That’s why Cap’n Crunch has those beautiful baby blues.”

    Crystal Bigford –
    Sales Representative

  • “If a cartoon isn’t man enough to look you straight in the eye then it doesn’t deserve your trust.”

    Graham Milser –
    Sidewalk Artist

  • “That’s my trick, too!”

    Johnson McCaffrey –
    Unemployed

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