Walgreens Rolls Out Store-Brand Beer

American Voicesbusiness ISSUE 47•05 Jan 31, 2011

The drug-store chain Walgreens has introduced Big Flats 1901, a budget beer that prices in at $2.99 a six-pack, in 4,600 of its stores. What do you think?

  • “Well, 1901 was a good year for shitty beer." ”

    John Kelliher –
    Systems Analyst

  • “It really is a great value. The beer's 'compare to Icehouse' label showed me that it has the exact same active ingredient in the exact same amount." ”

    Pam Dailor –
    Mine Safety Inspector

  • “If it's half as good as the store-brand dental floss, sign me up!"”

    Kelly Sanders –
    Dado Operator

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