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At the AV Club: Best Music Of The '00s

American Voices

Monday, September 4, 2006

Video Games To Have Ads

EA Games, makers of the popular Madden football-video-game franchise, just signed a deal with Microsoft's ad-placement arm to incorporate real-time spots in their titles. What do you think?

Young Man

Blain Powell,
Proofreader
"It was only a matter of time before playing sports video-games sucked in all the same ways as being at the event or watching it on TV."

Old Woman

Karen Thiede,
Systems Analyst
"Well, of course advertisers are welcome to make offers, but they should know my virtual athletes' endorsements don't come cheap."

Old Man

Fletcher Dowling,
Exterminator
"Finally, a game that can simulate the thrill of watching televised-sporting-event ads."

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