How Facebook Is Trying To Retain Users

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Vol 49 Issue 47

FCC May Allow Cell Phone Calls On Flights

The Federal Communications Commission is considering lifting the ban on cell phone calls on flights when the plane is above 10,000 feet, though calls would still be disallowed during takeoff and landing.
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How Facebook Is Trying To Retain Users

Facebook executives recently admitted that younger teenagers are abandoning the site for newer mobile messaging and social sharing apps, while a study from earlier this year found that the social network lost 11 million active users overall in the U.S. and Britain. Here are some options Facebook is considering to retain its existing users and win back those who have defected:

  • Offering new users an enticing sign-up package of 10 free stock images and 50 starter friends
  • Adding a fun 15-second Facebook jingle that plays on a loop as long as the page is open
  • Opening a cool spot with refreshments in the Facebook headquarters basement just for teens
  • Giving everyone 10 bonus Sparkle Circus points
  • Attracting young users by creating fake profiles for such teen idols as Tony Hawk, Bob Burnquist, Rodney Mullen, and Bucky Lasek
  • Cool car will be digitally added to background of every profile photo
  • Posting a delicious new recipe every day
  • Maybe some more Christian Singles sidebar ads
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