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Why Women's Professional Soccer Failed in the U.S.

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Kevin Durant Wins Gold In Men’s Individual Basketball

RIO DE JANEIRO—Beating out Serbian Nikola Jokic by .87 points in order to claim the all-around title, U.S. forward Kevin Durant won Olympic gold Friday in men’s individual basketball, becoming the first man to win consecutive golds in the competition since Gary Payton at the 1996 and 2000 Games.

Michael Phelps Spots Estranged Father Poseidon In Stands

RIO DE JANEIRO—Immediately recognizing the booming, thunderous voice he hadn’t heard since he was 5 years old as he warmed up ahead of his first heat in the 200-meter individual medley, U.S. Olympic swimmer Michael Phelps reportedly spotted his long-estranged father, Poseidon, God of the Sea, cheering for him Thursday in the stands of the Olympic Aquatics Stadium.
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Why Women's Professional Soccer Failed in the U.S.

With the sad and unnecessary death of Women's Professional Soccer last week, there is no longer a professional standalone women's soccer league in the United States. Here are the main reasons why:

  • Most teams had fewer than one Hope Solo on their roster at any given time
  • Tried to establish teams in markets where women's soccer isn't traditionally watched, such as the United States
  • Turns out there are already web sites that stream video of kicking women that don't require a sham sports league organized as a cover
  • The shared vision of giving little girls strong, positive role models not actually shared by anyone
  • Missed the mark on the first maxim of sports business: Market to 18-39 year-old men with sad, empty lives
  • The few televised games the league managed to air were in competition with the ability to turn the TV off and go to sleep
  • Many of the best players chose a more lucrative career path, such as unemployment

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