00:00:01.490,00:00:05.480 Onion News Network 00:00:06.780,00:00:09.700 Publishers of Time magazine announced that they'll soon be releasing a new version 00:00:09.940,00:00:11.280 of their magazine for adults. 00:00:11.660,00:00:13.680 Readers who grew up loving the magazine's bright glossy photos, 00:00:13.980,00:00:16.340 news by the numbers and simple to understand stories, 00:00:16.450,00:00:18.850 will now be able to graduate to Time Advanced. 00:00:18.990,00:00:21.260 Instead of Time's Breezy, kid friendly summaries, 00:00:21.600,00:00:25.730 Advanced boasts a more mature tongue, aimed at an audience ready for grown up news. 00:00:25.930,00:00:30.460 While kids love Time for it's fun articles about litter and new kinds of dinosaurs, 00:00:30.700,00:00:33.060 managing editor Kerry Larson explained that Time Advanced, 00:00:33.250,00:00:37.050 will look to distinguish itself with carefully researched, long form journalism, 00:00:37.340,00:00:39.000 in a smaller adult sized font. 00:00:39.430,00:00:41.610 Time is and always will be a magazine for children. 00:00:42.030,00:00:45.600 Time Advanced however is for more sophisticated readers, 00:00:45.700,00:00:49.550 who prefer book reviews that don't just tell you whether to read, skim or toss 00:00:49.880,00:00:51.550 that newest book on climate change. 00:00:51.820,00:00:54.060 Educators have long praised Time for making current events accessible 00:00:54.350,00:00:56.950 for kids with short attention spans and growing vocabularies. 00:00:57.290,00:00:59.710 Building on that reputation, while producing content, 00:00:59.930,00:01:01.670 fit for readers old enough to drive a car, 00:01:01.950,00:01:03.500 will be key to the new venture's success. 00:01:04.090,00:01:06.870 I used to think Time was cool, but I guess I kind of grew out of it. 00:01:07.010,00:01:10.070 I mean none of my friends want to read a bunch of out of touch trend pieces 00:01:10.360,00:01:11.380 about virginity pledges. 00:01:11.700,00:01:13.970 Time is my favorite. They always talk about Lady Gaga 00:01:14.300,00:01:16.710 and the changing pace of depression in America. 00:01:17.140,00:01:21.450 Larson assured loyal fans that regular Time remain committed to fun journalism for kids, 00:01:21.650,00:01:24.380 with all of the colorful info boxes, and leads stories about how 00:01:24.710,00:01:27.580 Taylor Swift is one the hundred people who most effect our world. 00:01:27.960,00:01:29.720 But the company's change in focus to adult news, 00:01:29.950,00:01:32.290 has led to some shake ups at the children's publication. 00:01:32.830,00:01:34.630 Richard Sherman who has written columns, 00:01:34.970,00:01:36.630 as the beloved children's character, Joe Klein, 00:01:37.150,00:01:40.720 is leaving the magazine to join the cast of the PBS show Dragon Fly TV. 00:01:41.190,00:01:44.100 In other news, the FDA has grudgingly approved drinking more, 00:01:44.630,00:01:46.300 as a cure for morning hangovers. 00:01:46.630,00:01:48.570 Still ahead this hour 00:01:49.130,00:01:52.610 Michelle Bachmann to star in congress spin-off