In a recent study, 50 percent of children said that food from packages adorned with one of their favorite cartoon characters, like Dora the Explorer or SpongeBob SquarePants, tasted better than identical food from a plain package. What do you think?

"Are you calling my kid a liar? Is that it? If he says it tastes better, then it tastes better, and that's that."
Seth Popple • Systems Analyst

"Fuck yeah, Paul Newman, too."
Hanly Evans • Admissions Officer
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"Might I inquire, did they figure out which cartoon character makes the best food?"
Joel Innes • Swimming Pool Cleaner