Women make up a quarter of the ESPN audience, and now the network has just soft-launched a new website for female sports fans. Here are some of the planned features:
- Highlights that feature an explanation of the rules, what's happening, and who everyone is
- Bill Simmons' column will run utterly unchanged
- Team-by-team sensitivity ratings
- Supportive code keeps the site from bouncing up and down as it scrolls
- Pretty much the exact same amount of Tom Brady coverage
- Message boards where a bunch of chicks can dyke it out like crazy
- Community feature where site users can discuss goings-on, share stories, and then secretly trash on each other in private chats
- Somewhat less male-on-male eroticism