How Coca-Cola Can Improve Sales

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Despite spending millions to sponsor the FIFA World Cup and its recent “Share A Coke” campaign, beverage maker Coca-Cola has reported weak sales during the first half of the year. Here are some options the multi-billion-dollar company is considering to improve sales and win back its customers:

  • Plastic and aluminum containers to be replaced by more environmentally friendly burlap cans
  • Introducing no-fizz version to target flat-cola drinkers
  • Expanding Coca-Cola distribution beyond four U.S. states where it is currently sold
  • Including free can of Coke inside every two-liter bottle of Coca-Cola
  • Reducing chunky Cola pulp by 50 percent
  • Growing sales of product by no longer telling consumers to share a Coke, but instead, to buy one of their own
  • Rebranding product as something you can pour on your body when you don’t feel sticky enough
  • Removing note on the side of the can that says “Shake Well”
  • Venturing beyond beverage market with new solid cola that’s eaten with a knife and fork
  • Being fucking happy that billions of dollars in profits are still being made