U.S. millennials aged 21 to 38 consumed 159.6 million cases of wine in 2015, or an average of two cases per person, more than any other generation. What do you think?


“This is to be expected when an entire generation is raised on ‘Sideways.’”

Jim Kalmus • Signage Curator

“Who wouldn’t want to unwind after a long day of caring about inequality and the environment?”

Evie Heffernan • Seat Filler

“Ugh, and it’s probably wine that they heard about on some podcast.”

Troy Kassel • Fundraising Negotiator