The school-educated busy-bodies who manage my media properties inform me that it is almost time to appoint a new President. I almost cannot believe it is time for the suet-brained populace of this flagging Republic to be once again herded into the voting-booths to allegedly choose precisely which bloody-handed butcher will crack their bones and suck the marrow over the next few years. Futility, I say, rank and base futility! Does the grist choose the mill, the rabbit the hawk, the innocent 12-year-old Atlantic City orphan girl the lusty mob of beefy, drunk, vacationing coal-oil sales-men? They do not, and neither do the Citizens choose their Leaders. However, if The Onion news-paper can further the illusion that an individual vote has more potential to change the world than a lamb's last bubbling bleat in a crowded slaughter-house—and furthermore, if we may turn a hand-some profit by doing so—than let The Onion be the Judas goat to the milling herd of democratic cattle!
I am told that our new War of the White House section will contain the vetted and censored life stories of each candidate; white-washed and simplified versions of their heinous plans to drain the life and wealth of each and every tax-payer; a schedule denoting the appearances of every aspirant, so that one may go and be covered in unspeakable fulminating lies in person instead of hearing them over the crystal-set. I should God damned well hope that there will also be prettily-colored pictures, or else the average American citizen will not be able to keep his eye on it for more than a few heart-beats, and it would be better yet if there were accompanying photos of ample heaving bosoms. Sadly, the man in the street becomes affronted whenever he feels his supposed dignity is being besmirched. Why is this? The man in the street is, for all his puffery, standing there in the God damned street!
In any case, there will also be a section on how our Democracy works, despite even the simplest boor suspecting in his secret heart of hearts that it is a sham. Which it is. I have not voted since becoming a wealthy industrialist, having figured out some time ago that it is much wiser to employ the organ grinder than vote for the monkey. Still, I hope this special section is of some amusement to all. I understand that one of the candidates is campaigning in a dress this year, and yet another in a minstrel's blackface, which I must say was unexpected; but as long as there are no Catholics on the ballot, I see no reason to summon the marksmen.
Now get back to work!
T. Herman Zweibel, the great grandson of Onion founder Friedrich Siegfried Zweibel, was born in 1868, became editor of The Onion at age 20, and persisted in various editorial posts until his launching into space in 2001. Zweibel's name became synonymous with American business success in the 20th century. Many consider him the “Father Of American Journalism,” also the title of his well-known 1943 biography, written by Norman Rombauer.